What good writing looks like
Feb 27, 2026
5min read
By now, in 2026, we all have digital assistants that can whip up a thousand words in seconds. We live in a world where content is everywhere, and most of it is generated by machines. Because of this, the way we look at writing has changed. In the past, people worried about perfect grammar or using big, impressive words. Today, good writing is about something much deeper: it is about the human connection.
So, what does good writing actually look like right now? First and foremost, it is clear. In a world full of noise, people do not have the time to guess what you mean. If a reader has to ask their AI tool to 'translate' or 'summarize' your blog post just to understand it, you have already lost them. Good writing gets straight to the point. It uses simple language to explain complex ideas. It is not about looking smart; it is about being helpful.
Another huge factor is voice. Since AI can mimic almost any style, a 'human fingerprint' is what makes writing stand out. This means sharing personal stories, admitting mistakes, and having a unique point of view. Good writing feels like a conversation between two people over coffee. It is honest, a bit raw, and easy to follow. It avoids those overused, robotic phrases we see in every automated email. Instead, it sounds like a real person with real feelings.
Structure matters more than ever too. People mostly read on glass—whether it is their glasses, their phones, or holographic screens. This means good writing is broken up into small, bite-sized pieces. Short paragraphs, clear headings, and bullet points help a reader scan the page and find the value quickly. If your text looks like a giant wall of words, most people will just close the tab.
Lastly, good writing in 2026 is intentional. It has a clear goal. It does not just fill up space to satisfy a search engine. It answers a question, solves a problem, or makes someone feel less alone. Even with all the tech we have, the best writing is still the kind that moves us to think or act. It is not about how many words you use, but how much meaning you can pack into them.
So, what does good writing actually look like right now? First and foremost, it is clear. In a world full of noise, people do not have the time to guess what you mean. If a reader has to ask their AI tool to 'translate' or 'summarize' your blog post just to understand it, you have already lost them. Good writing gets straight to the point. It uses simple language to explain complex ideas. It is not about looking smart; it is about being helpful.
Another huge factor is voice. Since AI can mimic almost any style, a 'human fingerprint' is what makes writing stand out. This means sharing personal stories, admitting mistakes, and having a unique point of view. Good writing feels like a conversation between two people over coffee. It is honest, a bit raw, and easy to follow. It avoids those overused, robotic phrases we see in every automated email. Instead, it sounds like a real person with real feelings.
Structure matters more than ever too. People mostly read on glass—whether it is their glasses, their phones, or holographic screens. This means good writing is broken up into small, bite-sized pieces. Short paragraphs, clear headings, and bullet points help a reader scan the page and find the value quickly. If your text looks like a giant wall of words, most people will just close the tab.
Lastly, good writing in 2026 is intentional. It has a clear goal. It does not just fill up space to satisfy a search engine. It answers a question, solves a problem, or makes someone feel less alone. Even with all the tech we have, the best writing is still the kind that moves us to think or act. It is not about how many words you use, but how much meaning you can pack into them.
